The American Martial Arts Institute adheres to the traditional philosophy of the martial arts. Part of this philosophy is the belief that martial artists have a responsibility to better their communities and the world by serving as leaders and positive role models. It has been said that the martial arts are 90% mental. We believe that much of the strength this school is derived from its many adult black belt instructors who believe in the importance of education and making a positive difference in the world. In keeping with this philosophy many of our instructors, under Grandmaster Crandall's direction, have authored books, produced instructional DVDs, created professional websites, assisted in the Public Service Announcements and television programs, authored magazine articles, and worked diligently to document and share their knowledge and experiences for the benefit of others. We are proud of our core of instructors who actively teach the traditional martial arts to the next generations so it may be perpetuated just as they received it, and we are proud of the instructors who have chosen to become involved outside of their community by publishing and sharing their skills with the world. Below are some of the publications produced by American Martial Arts Institute Instructors.


American Eagle Style Instructional Textbook

In 1996, the American Martial Arts Institute became one of the only schools in the world to document their style in an instructional textbook. The second edition, released in 2002, was 324 pages in length, hardcover, and offers detailed information about the style and its techniques. The 3rd, and final, edition of the textbook was released by Grandmaster Crandall in 2012 and is 424 pages in length.  BUY ON AMAZON.

Takenouchi-Hangan-Ryu-Matsuno-Crandall Iaido Style Workbook Text

This book documents the Takenouchi-Hangan-Ryu-Matsuno-Crandall Iaido style. It was authored by KyoshiNathan Morris and coauthored by Headmaster Clifford Crandall, Jr.  BUY ON AMAZON

American Eagle Cane Style Instructional Textbook

This 280-page instructional textbook documents much of the American Eagle Cane Style and includes 75 self-defense techniques in step-by-step photos, 12 traditional kata, 22 basic forms, stances, cane history, philosophy, 3-point sparring, and much more.  Written by founders and Master Instructors: Grandmaster Clifford Crandall, Master Eric Stalloch, and Master Lynn Jessee.  BUY ON AMAZON

Be Safe Physically and Mentally with the Crandall System

This book documents the four levels of the Crandall System and was written to heighten the awareness of people of all ages. It is 160 pages in length and contains dozens of self-defense techniques that are both described in text and complimented by step-by-step photographs. BUY ON AMAZON

American Martial Arts Institute American Eagle Style Superkick Workbook

This workbook and informational guide for students and parents is also used by 3, 4 and 5 year olds in the Superkick program. It is a 122-page educational book that features information about American Eagle Style, safety and awareness information, and fundamental physical skills. Includes mazes, coloring, diagrams and other activities.  BUY ON AMAZON

Women's Self-Defense in a Changing World  While the information and techniques in this book are valuable for adults of all ages, it was designed to answer the questions most asked in our women's self-defense programs.  This book teaches personal safety, awareness, and physical responses.  Step-by-step photos. It was authored by Master Lynn Jessee and coautherd by Grandmaster Clifford C. Crandall, Jr.


Moving Beyond Disabilities
This book teaches personal safety, awareness, and natural physical responses for people with disabilities including reduced mobility and visual impairments. It was authored by Master Linda Moller and coautherd by Grandmaster Clifford C. Crandall, Jr. 

Leadership Piece by Piece
This book documents aspects of the Red Top program, including infomration about important leadership concepts such as goal-setting, clear expectations, time management, communication, motivation, accountability, delegation, prioritization, empathy, technical skills, collaboration, conformity, vision, and much more. It was authored by Master Eric Stalloch and coauthored by Grandmaster Clifford C. Crandall, Jr. Buy Here

Down Block for Defense (A Tiger Lily and Julia Adventure) - BOOK 1
This children's book is the first in a series written by Senior Instructor Amanda Crandall and illustrated by Miss Sabrina Crandall. It follows Julia as trains in traditional martial arts and her pet cat, Tiger Lily, who follows her, learning valuable life lessons along the way. Book 1 sees Tiger Lily learning to confront a bully. This book is used in our Superkick program for 3-5 year olds.

Center Kick for Confidence (A Tiger Lily and Julia Adventure) - BOOK 2
This children's book is the second in a series written by Senior Instructor Crandall and illustrated by Miss Crandall. In Book 2 Tiger Lily must find her confidence and overcome obstacles in order to see Julia's flute solo. This book is used in our Superkick program for 3-5 year olds.

High Block for Hazards (A Tiger Lily and Julia Adventure) - BOOK 3

This children's book is the third in a series written by Senior Instructor Crandall and illustrated by Miss Crandall. In Book 3 Tiger Lily learns that personal safety is about being aware of your surroundings. This book is used in our Superkick program for 3-5 year olds.

Just Get Away

This 30-page instructional book documents an overview of techniques taught in Secure Living programs for people who are blind or visually impaired, wheelchair users, cane users, women's personal safety, child abduction prevention education programs, and others.It was authored by Master Eric Stalloch and coauthored by Grandmaster Clifford C. Crandall, Jr. Buy Here

American Cane System Guide Book
Written as a compliment to Grandmaster Mark Shuey's Virtual Dojo, Senior Canemasters Clifford Crandall, Eric Stalloch, and Lynn Jessee wrote this book to assist Cane Master International Association members with the resources for this program.


American Eagle Style Self-Defense, Volume 1 DVD
This instructional DVD was co-produced by Master Instructor Dr. Nicholas Chuff and Grandmaster Crandall. It contains 9 takedowns (from grabs, punches, and kicks), 5 come-along techniques with control stages, several gun and knife techniques, and other important information regarding American Eagle Style. Buy Here.

Takenouchi-Hangan-Ryu-Matsuno-Crandall Iaido Style and Batto-do Instructional DVD
This 2-DVD set is 3-hours in length by Grandmaster Crandall documents the katas of the Takenouchi-Hangan-Ryu-Matsuno-Crandall iaido style including important information for students of this style and those interested in learning more about this 300-year old iaido style now in its 7th generation.

Takenouchi-Hangan-Ryu-Matsuno-Crandall Iaido Style KUMI TACHI Instructional DVD


Practical Cane Self-Defense, Volume 1 DVD
This 53-mintue DVD is presented by Grandmaster Crandall and Chief Instructor Eric Stalloch. It features the Natural Walk Cane Kata and several self-defense techniques including grabs, punches, seated self-defense, ground fighting, and more. Buy Here.

Cane-Fu: Moving Beyond Disabilities DVD
This 65-minute DVD is presented by Grandmaster Crandall, Chief Instructor Eric Stalloch, and Instructor Lynn Jessee. It features the Kata, Reflection 1, and several self-defense techniques for people with poor balance, wheelchair users, and from the ground. Teaches fundamental blocks, strikes, terminology, and much more. Buy Here.

American Cane System: Ranking Series, Volumes 1-8 DVDs

This series of 8 instructional DVDs was produced by Master Stalloch, Grandmaster Crandall, and Mrs. Jessee with Grandmaster Mark Shuey, Sr. The American Martial Arts Institute served as the production agency for this series, documenting the core curriculum required to test up to and including 1st degree black belt in the American Cane System.

Children's Self-Defense and Awareness, Volume 1 DVD 
The American Martial Arts Institute is proud to offer a DVD that pioneers child safety and awareness education. This DVD is the first level of four levels in the Crandall System of Self-Defense taught in physical education classes at high schools across the United States.

Secure Living Online (Instructional Personal Safety Website)
SecureLivingOnline.Com was the first website of its kind for personal safety. It features downloadable, instructional videos produced and instructed by Grandmaster Crandall and Chief Instructor Eric Stalloch. This website documents many of American Eagle Style's techniques so they may be downloaded, owned, and learned from your home computer.


Safety and Awareness Today Show

The Safety and Awareness Today Show is a half-hour television program hosted by Grandmaster Crandall that features safety and awareness information for people of all ages. With segements for children, teenagers, adult men and women, and senior citizens, this instructional and informational show is the first of its kind. It also features safety tips for topics including travel, scuba diving, sky diving, medical emergencies, sports, home security and much more. 

Martial Arts Today Show
This T.V. show has been recognized as the only one of its kind in the United States and received support from many world recognized martial artists. It aired for 11 years.

Public Service Announcements
In cooperation with McDonald's, the American Martial Arts Institute has promoted safety in local communities through the production of safety public service announcements.


The Tonfa: An Extension of the Mind and Body VHS

The Swirling Dragon VHS

Women's Self Defense VHS

The Naginata at its Best VHS

Learn Takedowns Plus Counters Against a Knife and Gun VHS and DVD

The Best Handbook to Secure Living (BOOK)

American Martial Arts Institute

8382 Seneca Turnpike: New Hartford, NY 13413

Tel: 315.768.1859

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